DARON K ROBERTS

Creative Direction | Brand Identity Development | Website Design & Development | Video Editing



Behind The Brand

Each year, Fortune 100 companies, pro sports teams and industry associations entrust Daron with delivering the keynote that will shift the trajectory of their culture. Roberts brings a hard-hitting story of resilience and relentless risk-taking.


 
 

THE CHALLENGE

Daron K. Roberts needed a creative branding agency to strategize, conceptualize and reignite his existing brand identity. The opportunity was ripe to launch a fresh and new look to re-introduce Daron to the online space.

THE SOLUTION

We began by exploring the brands core values, mission, and positioning. We conducted thorough market research, competitive analysis, and developed a content distribution strategy.

Our 360 approach built upon three critical pillars for the brand strategy: simplicity, humanity, and a nurturing aesthetic. Our team set out to monopolize mindshare and build brand loyalty through captivating visuals.

The contents of our deliverables of our signature Manifestation Package included a Brand Identity Guide, Logo Suite, Social Content Creation, Website Design & Development, Speaker Presentation Deck & a Promotional Video to round up the revamped brand.

The culmination of our resulted in a powerful brand identity suitable for a dynamic and multi dimensional influencer.


CLIENT TESTIMONIAL

“ Let me tell y’all something. I don’t know what y’all are eating and drinking over there, but this looks DOPE!

WOW…it’s on! Thank you

— DARON K ROBERTS - COACH | AUTHOR | SPEAKER